I grew up drawing, painting, collaging, sewing, writing, photographing, and traveling, exploring every creative outlet I could find. I’ve always chased new experiences, seeking ways to learn and absorb as much as possible. When it came time to turn that energy into a career, I found design and art direction, something that doesn’t feel like work but constantly challenges me to think, create, and push ideas further.

Now I focus on shaping how people connect with brands through unconventional and memorable work. I aim to bring ideas to life in ways that make people stop, feel, and connect, whether through branding, advertising, or immersive experiences that leave a lasting impression. I’m particularly interested in campaigns grounded in smart creative strategy and work that drives interaction, whether through physical environments or digital engagement.